Choose the right WhatsApp Business API provider 2024

Today, WhatsApp is the industry standard for engaging, converting, and supporting eCommerce customers. With the platform's capabilities, businesses of all sizes are connecting with their customers and keeping them engaged, resulting in much higher conversion rates on their campaigns than any other. Now that brands are exploring WhatsApp Business Platform features, they are looking for WhatsApp Solution Providers that can help them weave those features into their buyer journey strategies.

What is a WhatsApp Business Solution Provider?

WhatsApp, you can communicate with your customers at scale for approved use cases such as customer support, timely & personalized notifications, setting up a storefront, and integrating with various platforms and apps like Shopify, WooCommerce, Instamojo, Pabbly, Facebook Ads, Return Prime, etc. 

Businesses can offer seamless shopping experiences to their customers by subscribing to a business solution provider. There are currently a number of WhatsApp Business solution providers.

A third-party solution provider provides WhatsApp Business Solution Provider. How do you choose the right one?

A WhatsApp Business solution provider should consider ten specific factors, according to our survey of hundreds of online businesses. ‍

Tips for Choosing Right WhatsApp Business Solution Provider

1. Smooth Transition to Live Agent Support:
Ensure a smooth hand-off between automated responses and live agent support, ensuring a smooth and personalized experience for your customers.

2. Expert Consultation and Guidance:
Choose providers who provide expert consulting and guidance resources to help you develop your WhatsApp Business Solution strategy, implement it, and optimize it. 

3. Templates for automated responses:
WhatsApp customers prefer personalized and instant responses. When you grow, scaling up your live agents can really eat into your resources and take the team away from handling crucial tasks that require more hands-on involvement. A good WhatsApp Business solution provider provides ready-to-use templates for this purpose. By using these templates in the automated process, the team can respond to customers instantly, reducing manual work and improving the customer experience at the same time.

4. 24/7 Support and Proactive Monitoring: Choose a WhatsApp business solution provider that provides round-the-clock support and proactive monitoring, ensuring uninterrupted operation of your business solution.

5. Scalability and hosted infrastructure:
In order to integrate WhatsApp Business Platform globally, businesses need to invest in infrastructure. When volumes increase, businesses become discouraged from getting on board due to the responsibility of hosting, managing, and scaling infrastructure across multiple regions. As your business evolves and scales, your partner should be able to offer a solution that is tailored to your business's needs. Today, Wabridge is the only full-scale WhatsApp business solution provider for SMBs with automation, commerce, and support features. Scalable infrastructure allows businesses to grow without having to expand their human resources.

6. Green tick verification:
For the much-acclaimed green tick next to your official business name on WhatsApp profile, you do need a decent digital and/or print media presence.With a verified account, a company can demonstrate its authenticity and integrate key branding elements into its WhatsApp conversations. It's no longer necessary to search for a solution provider that meets your requirements for a good technology partner.   Wabrdige is an all-in-one WhatsApp Business Solution Provider that provides you with all the necessary tools to grow, engage and sell better. Wabridge charges a nominal fee to give you access to its WhatsApp APIs and you’ve to pay a certain amount for business-customer interactions. Know all about it on the Wabridge Whatsapp Business API Pricing Page.

What are the things to know before starting WhatsApp Business Marketing?

1. How much does WhatsApp Business API cost?
There is something called a conversation charge on the WhatsApp Business API platform, unlike the WhatsApp Business app or the chat app. Find out how the WhatsApp Business API pricing works at Wabridge.

2. What is BSP WhatsApp?
The WhatsApp for Business Solution Provider (BSP) allows businesses to use WhatsApp for communication, marketing, sales & support. 

3. What is the best WhatsApp API provider?
Wabridge is an all-in-one WhatsApp Business API Solution provider that combines all WhatsApp tools. With it, you can automate notifications, send bulk campaigns, share catalogs, and monitor campaign analytics.