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Why doesn't my text SMS delivery rate reach 100%?


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How can I increase the delivery rate of my text SMS?

The delivery rate in text sms refers to the proportion of messages sent via SMS that are successfully sent to the mobile devices of the intended receivers. It demonstrates the efficiency of this SMS delivery procedure and quantifies the percentage of messages that successfully reach their intended recipients. The number of SMS messages that were successfully delivered is divided by the total number of SMS messages sent to arrive at the delivery rate, which is then expressed as a percentage. The delivery rates would be 95%, for instance, if you sent 100 SMS messages and 95 of them were sent successfully.


It's crucial to keep in mind that the rate of delivery can change depending on a number of variables, such as the caliber and dependability of the text messaging service provider, the reliability of the destination phone numbers, congestion in the network, carrier limits, and other technical issues. To ensure a successful connection with your recipients, it is important to achieve a high delivery rate. However, due to variables outside of your control, it is not always possible to achieve a 100% delivery rate. You can measure the success of these SMS campaigns, gauge the value of your message strategy, and spot any possible problems or delivery process improvements by measuring and monitoring the delivery rate.


Due to a number of variables involved in the process of delivery, it is not consistently possible to achieve a 100% rate of delivery for text SMS messages. The following are some typical causes of delivery rates that are less than 100%:

 

  • Phone numbers that are invalid or inactive: If you happen to have a list of mobile phone numbers that include incorrect or invalid numbers, the delivery of SMS will be unsuccessful for those numbers. When service providers change or users stop using their mobile services, telephone numbers may become invalid.

  • Spam and carrier filtering: To shield their users from undesired or unsolicited messages, carriers, and mobile network operators use filtering mechanisms. Your SMS can be censored and not sent to recipients if it is marked as spam or doesn't follow specific content standards.

  • Network sluggishness: Delivery of SMS messages could be slowed down or prevented during peak hours or in locations with heavy network congestion. The total delivery rate may be impacted by network congestion in addition to temporary delivery problems.

  • Issues with number portability: Keeping a single phone number while switching mobile service providers (number portability) might occasionally result in temporary delivery problems or delays while the routing details are changed.

  • DND registrations (Do-Not-Disturb): Some recipients may have chosen not to receive promotional messages or added their phone numbers to the Do-Not-Disturb registry. SMS messages containing advertising information might not have been delivered to a number that is included in the DND list.

  • Technological or systemic problems. The delivery rate can occasionally be affected by technical issues or system faults with the SMS distribution infrastructure. The total delivery performance may be impacted by these problems, some of which may only be short-lived.

  • Challenges with delivery internationally. Additional challenges, like various rules, carrier limitations, and network connectivity concerns, may arise while sending SMS messages internationally. These elements may result in a decreased delivery rate.

 

It's important to remember that SMS delivery rates can change based on the particular service provider, the location, and other elements. While an excellent delivery rate is preferred, it may not be possible to reach 100% due to the inherent constraints and complexity associated with the SMS delivery ecosystem. You may increase the likelihood that your message will be sent successfully by using reputable bulk sms provider, checking the validity of contact information, and adhering to rules and content requirements.


In conclusion, it is not consistently feasible to achieve a 100% rate of delivery for text messages because of a number of factors that are involved in the sending procedure. The delivery rate may be impacted by elements like invalid or inactive cell phone numbers, carrier screening, network congestion, portability of numbers problems, DND registrations, systems or technical problems, and difficulties with international delivery. These elements may cause text messages to be sent to some recipients but not all of them, resulting in a delivery rate that is below percent.


It's crucial to realize that different circumstances outside of your control can affect how quickly text messages are delivered. Although a high rate of delivery is preferred, it is crucial to measure and monitor delivery rates, spot any problems or trends that may be hurting deliveries, and make the necessary adjustments to improve delivery performance. You may increase the delivery rate and boost the impact of your SMS communication by dealing with reputable SMS service providers, making sure recipient phone numbers are accurate, adhering to rules, and solving potential technical or network-related issues.


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Per SMS Price: 0.13 INR
13000.00 INR Total Cost
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